Getting Your Blog Noticed — part 4.

Friday, November 14th, 2008

When you are selling a blog, trying to bring attention to it, you have to treat it like any other product – and that means PR.  You want people to know about your web site.  You have to tell them about it.  You can submit posts to social bookmarking sites for starters, not just the [...]

Getting Your Blog Noticed — part 3.

Saturday, October 25th, 2008

Now we are going to talk about RSS feeds, which are increasingly popular.  Providing a good one can drive a whole lot of traffic to your blog. RSS can mean two things: Rich Site Summary or Really Simple Syndication.  Whatever you call it, it is basically a light XML format used to distribute news on [...]

Getting Your Blog Noticed — part 2.

Wednesday, September 24th, 2008

Now, web directories can only do so much.  Advertising your blog falls primarily on your shoulders, and you have to take responsibility for that.  So, get your blog’s address out there wherever you possibly can.  Any piece of communication you put out there, your blog needs to show up on it somewhere.  Write up an [...]

Getting Your Blog Noticed — part 1.

Sunday, September 14th, 2008

Unless you are just blogging for your own personal enjoyment, you want to get your blog out there – especially if you are doing it to get paid.  That can be hard, especially if you aren’t really sure what to do.  So it is definitely worth it to take a look at some strategies to [...]

Back Off from Black Hat

Monday, September 8th, 2008

There are a number of strategies you need to follow when learning and implementing blog link advertising.  The most important of these involve relevancy.  So many people are into black hat tactics these days.  They prefer to stuff keywords and links into places where they do not fit.  They will hide links, or cut corners [...]

Love Your Blog

Thursday, August 21st, 2008

Blogging for fun is one thing.  Blogging for money is another.  A lot of us are used to blogging as a means of personal expression.  For those of us just getting into the whole idea of professional blogging and blog link advertising, the concepts can be seriously out of reach.  It sounds like another language [...]

Let Your Visitors Speak for Your Blog

Wednesday, July 9th, 2008

“The Customer Rules.” These three words speak volumes in business. Customer communication, service and loyalty are the goals of every marketing campaign. And nothing delights a business owner more than a satisfied customer. In fact, they are so satisfied with the product or service they purchased that they want to tell the world about it. [...]

Got Your WOM-BA? Sting Your Competition with Word of Mouth Buzz Agents

Friday, July 4th, 2008

Imagine this: you are looking for a product, service or a piece of information you need for your million dollar project. You’re searching online and come across what might be the answer, but you don’t know the company. Hmmm, what to do? Aha-you think, let me ask Joe, he might know them. You: Ring, ring: [...]

AdSense Comes to FeedBurner RSS-Is It Right for Your Blog?

Wednesday, June 25th, 2008

The power of instantaneous access to information is one reason why RSS has become one of the most widely used Internet tools. FeedBurner which was one of the first in the game, was purchased by Google in 2007. Athough the rumor had been floating around cyberland about the contextual ads inclusion, it was only formally [...]

Knock, knock? Who’s Visiting Your Blog? Crazy Egg Can Tell You

Saturday, June 21st, 2008

Driving visitors to your blog is a challenge within itself, but you need to know WHO is visiting to make the event work for you. Enter “Crazy Egg” that offers you a myriad of ways to get information about your visitors without getting into a techno funk to do it. You create tests to see [...]

Use Zemanta and Save Time–Make More Money Too!

Thursday, June 19th, 2008

In the world of blogging there are lots of suggestions on marketing, monetizing and measuring the response to your content. Now there is a tool that helps you do all of that in less time–Zemanta. Time is such a precious commodity: once it’s gone there is no way to recapture it (yet). So any tool [...]

ProBlogger The Book for When You’re Ready to Make Serious Money

Monday, June 16th, 2008

Direct from one of the most widely read blogs for it’s down-to-earth and top-notch insight for creating profits from your writing comes ProBlogger: The Book, released by Wiley Publishers. Now you can find all of the good stuff in one place. Darren Rowse and Blog Herald contributor Chris Garrett put their heads together for the [...]

Avoid the Curse of the Splog: Select Don’t Settle When Choosing Advertising

Saturday, June 14th, 2008

It’s important to know the options you have in promoting your blog. But watch out! Too much advertising can land your blog in “SPLOG” country. According to statistics gathered by WordPress 33% of the blogs online are residents of this no-man’s-land. There are 3 very good reasons to be selective: 1. You could violate an [...]

Get More Control over Your Advertising with Crisp Ads

Wednesday, June 11th, 2008

If you are tired of contextual advertising that has little or nothing to do with the content of your blog, here is some good news: Crisp Ads puts you in the driver’s seat and you don’t have to be a Mega-Blog to enjoy this level of control either. Are you a blog publisher who uses [...]

Want a Hot Blog? Try KickApps!

Saturday, May 31st, 2008

What defines a “hot blog?” Serious visitor interaction for starters! Social media applications on demand from KickApps can turn up the heat and get your blog sizzling in the minds of your visitors. With the bunch of social media goodies that KickApps provides, you can take your message to a whole new level. Use their [...]

The Long Tail: Building Community with Streaming Video

Tuesday, May 27th, 2008

The success of blogs has reinforced the idea of the Internet as community; people love to interact and be “in the know.” So, how well does your blog satisfy their curiosity? Increase your blog’s value and profits by using streaming video. Search engines recognize the importance of interactive content: they are now indexing “Flash” (.flv) [...]

Extend Your Blog Advertising: Go Mobile

Wednesday, May 21st, 2008

If you are already a publisher with Google AdSense, now you can extend the reach of your blog with Google Mobile Image Ads. This new service was introduced in April 2008 and can give you increased visibility to the on-the-move consumer. Beside the fact that Mobile Image Ads are designed to fit mobile telephone screens, [...]

Social Networking Moves to Internet TV

Tuesday, May 20th, 2008

Move over MySpace.com and find a seat Facebook, Media Zone TV has come to take social networking to a higher level: social media. Internet TV is a big deal–a multi-million dollar big deal to be exact. And this television advertising is targeted for budgets that have the major broadcast networks crying in their beer. Webcasting [...]

Searching for Some Keyword Research Relief?

Monday, May 19th, 2008

Although there has been a lot of debate about the usefulness of keyword research tools, the fact remains that whether you are talking about Web 1.0 or Web 2.0 (along with the rumor buzzing around Web 3.0!) keywords-the words and phrases that people use when they are searching for their stuff are mighty important. So [...]

Self Service Ads on the Rise in Blogs

Saturday, May 10th, 2008

Forget about overdrive–making money with blog advertising has gone into hyperdrive. And you know we are talking about serious money when the Wall Street Journal sits up and takes notice. My Space and Facebook are racking up huge profits for merchants small and large. Contextual advertising is no longer the only game in town: do-it-your [...]